Can You Afford to Guess . . .
What Your Members
Want?
When information is correctly gathered, clearly understood and well
maintained, you have the power. The power to attract, retain and develop your association members through valuable services and programs. The power to make decisions that make the most of limited resources and fulfill your
association's mission statement.
Idleman & Associates turns information
into knowledge to give you that power.
Don't Guess What Your Members Want,
Ask Them!
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It's never been easier to learn who your members are and what they want. Idleman & Associates has been conducting Market Research for associations like yours since 1993.
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This turnkey process, determined by your needs, may include instrument development, sample selection, implementation, response tracking, data tabulation and written reports.
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Depending on the project, we can disseminate and receive information through mail, telephone interviewing, focus groups, fax broadcasting with fax-back capability, interactive voice response, computer disks and Internet/Intranet e-mail.
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Our other services for associations and businesses include: Program Evaluations, Data Management, Technical Writing, Customer/Client Relations and Consultant Support.
Idleman & Associates' clients say it best!
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"The Acoustic Neuroma Association is a national, 5,000-member organization that provides information and support for people affected by a benign tumor of the eighth cranial nerve. I had worked with Lynda Idleman at GSAE and knew she could get a member survey done professionally and efficiently.
Lynda is honest and straightforward. Rather than taking a 'cookie cutter' approach to designing our questionnaire, she took the time to really understand the needs and wants of our organization. She even accommodated our budget constraints by patiently assisting our volunteer who wrote the final report. With nearly 2,000 respondents to our ten-page questionnaire, we achieved our goal of updating patient information for a member booklet and a medical journal article."
Lois Lowery
Executive Director
Acoustic Neuroma Association
- "When we conducted our own market research of members, our response rate was low so we were uncertain of the validity of our data. Then we hired Idleman & Associates. Lynda Idleman is an expert at working diplomatically within a committee, writing non-biased questions and then following up several ways to encourage participation. She was able to secure private, sensitive information, like salary figures, because individual responses were kept confidential. With her help, we now have useful, detailed information from a strong cross-section of our membership. In every way, Lynda exceeded our expectations."
Jim Moody
Vice President for Socioeconomic Affairs
American College of Rheumatology
- "We are a nonprofit organization that serves the needs of more than 750 library members throughout 10 states. As part of the process to develop our long-range strategic plan, Idleman & Associates designed and executed a survey to evaluate how new technology is affecting our members. We received a 70% response rate and the kind of information we needed to move ahead.
"What impresses me most about Lynda is that she is very forthright, responds to our needs, honors her timeline commitments and follows the plan. She's what I look for in a consultant--she does what she says she'll do and does it on time. I'm looking forward to working with her again."
Chuck Wright
Chief Operating Officer, SOLINET (SE Library Network)
Atlanta, Georgia
- "When I was national vice president of patient services for the American Cancer Society, Lynda helped clean up, refine and make sense of a patient survey. Throughout the tedious process, she was very accessible, pleasant and easy to work with, and well organized. She was instrumental in motivating us as a team. Next time, Lynda will work with me from the start."
Trish Greene, Ph.D.
Senior Vice President of Patient Services
Leukemia Society of America
New York, New York
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